PassKey Programs

Our programs and services are for self-employed entrepreneurs and small business owners seeking to transform their businesses by:

  • Attracting and retaining profitable customers in focused market niches
  • Developing loyal customers and building highly-profitable referral business
  • Creating a sustainable competitive advantage in their market

 


 

The Profit Niche Program:   A Business-Transforming 8-Step System for Creating a Highly Profitable Market Niche That You Can Dominate

What would it mean to your bottom line if you could stop competing on price and develop a significantly more profitable and loyal customer base in a market niche that you can own?

The PassKey “Profit Niche Program” is a proven niche market development strategy and system for small service-oriented business owners that are in highly competitive, price sensitive markets.

Program Purpose: Create a focused market niche with more profitable and loyal customers that you can own with a distinct advantage over your competitors

Who Benefits:

  • Entrepreneurs starting a business seeking to avoid costly start up and ‘target market’ mistakes
  • Owners in business for 1-3 years needing to shift gears, change habits, and become profitable with referral business
  • Owners of established businesses that need to regain their competitive edge, but don’t know how

Creating Your Profitable Niche will lead directly to:

  • Getting out of that no-win price war
  • Becoming a magnet for the right kinds of profitable customers
  • Improving your ability to compete for the ideal customers you can serve the best
  • Increasing customer loyalty and referral business
  • Reducing your cost of sales and increasing profitability
  • Building a sustainable system for getting new customers

Get Started Now

 


 

Profit Niche VIP Program: Monthly Training, Accountability, and Access to Experts to Keep You Focused and on Track

What would it mean to your bottom line if you could leverage the expertise of experts in those important services that you need in your business and keep yourself sharp and accountable – to you?

If you’re tired of going it alone and struggling to keep up with trends, strategies, tools, and techniques in business, then the Profit Niche VIP Program is the solution you are looking for.  It provides coaching access, educational programs and resources, and Q and A opportunities each month to help you keep on plan and accountable you’re your growth.

Program Purpose: Create a forum for self-employed business owners to plug into expertise and coaching that will help them stay energized, focused, and accountable as they grow their businesses while ‘going it alone’.

Who Benefits:

  • Solo-preneurs and independent producers seeking mentoring, advisory support for their decisions, and personal accountability
  • Small business owners seeking outside expertise in a wide range of business skills
  • Entrepreneurs seeking to gain confidence in their abilities

The Results:  Creating Your Profitable Niche will lead directly to:

  • Improved execution of your niche market growth strategy
  • Improved decision-making and focus
  • More confidence that you don’t need to ‘go it alone’
  • Improved personal accountability
  • Access to expertise and guidance on tools, tactics, and techniques that will add to the bottom line

Get Started Now

 


 

Success Roundtables for Entrepreneurs in Atlanta

What would it mean if you could have your own board of advisors to help with strategies, decisions, time management, and accountability?

If you find yourself going it alone, then having your own board of advisors can make all the difference. Could you benefit from…?

  • Improved strategic decision-making
  • Clear vision, goals, and execution
  • Brainstorming, idea-sharing and feedback
  • Improved time management and accountability

Program Purpose: PassKey Success Roundtables provide peer support for strategies, decisions, business development, and accountability for the entrepreneur

Who Benefits:

  • Solo-preneurs and independent producers seeking mentoring, advisory support for their decisions, and personal accountability
  • Small business owners seeking outside expertise in a wide range of business skills

The Results:

  • Confidence and peace of mind
  • Focus
  • Better decisions
  • Personal accountability

Get Started Now by Requesting Application

 


 

‘What’s My Wow Factor’:  A Proven 2-Step Formula to Create a Value Statement that Gets Attention

What would it mean if you could replace your ‘elevator pitch’ with a value statement that attracts the right kind of customers?

Program Purpose: A hands-on workshop that to create value statements for networking and referral relationship-building that separate you from the competition and get the attention of the right prospects

Who Benefits:

  • Solo-preneurs and independent producers who depend on loyal customers and referrals for their business lifeblood
  • Small business owners seeking to improve their ability to connect with the right customers

The Results:

  • Improved ability to communicate your value
  • A bigger pipeline of qualified prospects
  • Separation from competitors
  • A shorter sales process because you will connect with qualified prospects more often

Get Started Now

 


 

Our Guarantee to You: We guarantee your satisfaction on all of our programs and services, and are so sure that you will be delighted with the results you achieve that we offer generous return policies for each one.  Please see the details for each on the specific order forms relating to individual programs and services.  Here’s to your success, and the part we can play to help you achieve it!

 


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“Breakthrough Talk With Larry”

News and Events

Featured guest on Atlanta Business RadioX:

Listen to Larry on Atlanta Sales Talk
describe the "niche" strategy to creating your own economy.

Listen to Larry on Write Here, Write Now
discuss small business owners creating a niche and making a big difference.